Recent Google announcements indicate that the Play Store will support an increasing number of real-money gaming (RMG) applications this year.
This implies that a greater variety of games will be accessible within this category, provided that they adhere to regional regulations.
Effective June 30, 2024, Google’s new policy will be implemented in India, Mexico, and Brazil. Further countries are anticipated to be included in the policy’s future implementation by the organization.
2021 marked the beginning of Google’s endeavors to add real-money gaming applications to the Play Store. During that period, Google initiated a pilot initiative that granted access to daily fantasy sports activities and rummy in the Indian market.
Developers who participate in the pilot program of Google’s expanded support program for real-money gaming are granted unrestricted access to deploy their pre-existing applications and novel varieties of real-money games, provided that they adhere to local regulations.
Additionally, Google “enhances its service fee model” for these applications. In an effort to increase revenue, it is probable that Google will modify the payment method to permit direct invoicing on the Play Store.
The relaxation of Google’s policies regarding real-money gambling will expand the game selection for users and facilitate developers’ access to untapped markets. In order to mitigate the potential risks associated with money laundering and wagering, Google has mandated that all participating entities adhere rigorously to financial, age, and regional regulations.
The Google Play Store imageExperiencing a new window
The transformation is anticipated to positively impact the real-money gaming sector, which is projected to reach a value of $127.9 billion by 2028.
Additionally, this presents a significant opportunity for Google, as the company seeks to broaden its market presence.
